Marketing & Business Development Questionnaire: Diagnose your Needs - Part One

Directions: Squint your eyes tight and reach frantically for sand (to bury your head). Or…you could thoughtfully and completely answer all questions. There are no right or wrong answers. If you are not currently doing something on this marketing and business development list, it does not mean that you must start. It does mean that you can use this questionnaire to diagnose your marketing and business development needs.

Your Current Marketing & Business Development Program

Describe (in one or two paragraphs) your current Marketing & Business Development Program (who, what, when, where.)

How many of the following elements apply to your marketing and business development program?

1. Our company has and follows a written Marketing Plan & Calendar of Action.

2. Our company has collateral material (brochure, job sheets, catalog sheets, flyers) pre-printed and assembled by category of potential interest.